About us

Why The Bluejack Group

Cutting-edge strategy. Real results.

Most firms run every race the same way and just spend more money. We do the opposite. We build a smart plan and a bold brand made for your race — then back it with sharp, modern tools. The wins below show it works.

01

Strategy first

Every race gets its own game plan. No cookie-cutter templates, no wasted spending.

02

A brand that sticks

Design, video, and story that make voters know your name and remember it on election day.

03

Modern tools

The newest tactics and tech — not a tired old playbook from decades ago.

The results speak for themselves

0 of the vote in a brand-new Assembly district
0 unseated a sitting mayor who was outspending us
0 votes — most in the race, first-time candidate
0 vote margin that won a village presidency

“We approach every Candidate differently by custom tailoring our recommendations & approach for everyone that chooses to have us on their team”

Why

Choose us

Our Team

  • Portrait of a smiling man with glasses, a beard, in a gray blazer and checkered shirt, sitting against a dark background.

    Tony Jordan Ruffi

    Owner / CMO

  • A young man with curly brown hair, wearing a blue checkered suit and white shirt, smiling with arms crossed outdoors near a grassy area and a building in the background.

    Tom Schumacher

    Consultant / Campaign Manager